Best Free Tools to Track Social Media Growth in 2025

Are you looking for the most effective free ways to monitor your progress on Instagram, TikTok, YouTube, and other platforms in 2025?
Tracking your social media growth is essential for influencers, brands, and anyone who wants to build a strong online presence. Fortunately, you don’t need to pay for expensive software to get powerful insights!

Below, you’ll find the top free social media analytics tools of 2025 — each handpicked for ease of use, reliability, and unique features.

1. Meta Business Suite (for Instagram & Facebook)

• Why use it?
  Meta Business Suite offers a full analytics dashboard for both Instagram and Facebook — absolutely free. Track your followers, reach, engagement, top-performing posts, and even schedule your content.
• Best for:
  Instagram & Facebook users who want in-depth, official analytics.
• How to access:
  business.facebook.com

2. TikTok Analytics (Built-In & Free)

• Why use it?
  TikTok provides a free analytics dashboard within the app. See your video views, follower growth, audience insights, and top-performing content.
• Best for:
  Creators and brands growing on TikTok.
• How to access:
  Profile > Creator Tools > Analytics

3. YouTube Studio Analytics

• Why use it?
  YouTube’s own Studio dashboard gives you completely free stats about views, subscribers, watch time, traffic sources, and more. Compare video performance over time and spot viral trends.
• Best for:
  Anyone serious about YouTube growth.
• How to access:
  studio.youtube.com

4. Not Just Analytics (Instagram Third-Party Tool)

• Why use it?
  Offers free, detailed Instagram analytics: follower changes, average likes, comment trends, and post performance breakdowns.
• Best for:
  Influencers and agencies who want an alternative to Instagram Insights.
• How to access:
  notjustanalytics.com

5. Social Blade (Instagram, TikTok, YouTube & More)

• Why use it?
  Track follower and subscriber growth over time for multiple platforms. View public growth charts, daily averages, and projections for any account.
• Best for:
  Competitor analysis and tracking your own long-term trends.
• How to access:
  socialblade.com

6. Google Analytics (For Social Traffic Monitoring)

• Why use it?
  See exactly how much traffic social media brings to your website or landing pages.
  Set up custom UTM links to track every campaign for free.
• Best for:
  Brands, businesses, and creators with their own website.
• How to access:
  analytics.google.com

Pro Tips for Maximizing Your Social Media Analytics (2025)

• Check your analytics at least weekly for actionable trends.
• Don’t just track follower numbers — focus on engagement, reach, and content saves/shares for real growth.
• Use a combination of in-app tools and external websites for a 360-degree view.

Related & Internal Links

• Most Common SMM Panel Errors and Practical Solutions! [2025 Guide]
• Meta Business Suite: Official Guide

Written by the Likeprovider.net team to help you track your social media growth for free in 2025.