A business account sharing an industry news post on Instagram using the new Share (Quote) feature, with their own expert comment added

How to Use Instagram’s Share (Quote) Feature for Business Growth [2025 Guide]

Instagram’s latest update—the Share (Quote) Feature—is set to transform the way brands, entrepreneurs, and creators drive business growth on the platform in 2025. By allowing users to share others’ posts or Reels with their own comments, the Instagram Share Feature unlocks new ways to engage, educate, and expand your audience.

What is Instagram’s Share (Quote) Feature?

Launched in June 2025, the Instagram Share Feature (also known as the Quote Feature or Share Button) enables you to repost another user’s content directly to your feed with your own commentary. Unlike a simple repost, your perspective appears alongside the original post, helping you deliver more value and spark conversations.

Why is the Share Feature Important for Business?

Showcase Industry Trends: Instantly share news, trends, or insights from your sector, demonstrating your expertise and keeping your followers updated.
Add Your Expert Opinion: Provide context, analysis, or your personal touch to industry news, establishing yourself as a thought leader.
Partner and Collaborate: Support partners, customers, or influencers by sharing their content and highlighting your business relationships.
Drive Engagement: Start conversations and invite your audience to interact with both your comment and the original post.
Boost Content Variety: Fill your feed with valuable content—even when you don’t have time to create something new yourself.

How to Use the Share Feature for Maximum Business Impact

1. Share Testimonials and Reviews
Repost customer feedback, testimonials, or user-generated content and add your appreciation or call-to-action.

2. Highlight Industry News
When an industry update or trend emerges, share the post with your own analysis, helping your audience stay informed.

3. Support Collaborations
Share your partners’ or collaborators’ posts, adding a comment about your joint work or upcoming projects.

4. Launch Campaigns and Announcements
Quote posts from brand ambassadors, influencers, or employees to amplify your reach and create buzz.

5. Educate and Inspire
Add your own perspective to trending topics or FAQs, positioning your business as an authority.

Practical Example

Suppose an influencer mentions your brand in a post. By using the Share Feature, you can quote their post, thank them publicly, and add a limited-time discount or special offer—boosting both social proof and conversions.

Pro Tips for Businesses Using Instagram’s Share Feature

Use relevant hashtags in your comment for extra reach (e.g., #BusinessTips #InstaGrowth).
Always credit the original creator to build relationships and credibility.
Balance shared content with original posts for a healthy content mix.
Encourage your team or partners to use the Share Feature for consistent messaging.

Frequently Asked Questions

Is the Share Feature available on all Instagram accounts?
Yes, as of June 2025, all business and personal accounts have access.

Can I schedule Share (Quote) posts with business tools?
Instagram is working to roll out this feature to its API—stay tuned for updates on Instagram’s official blog.

Is it safe to share competitor content?
Yes, but always add your unique perspective to stand out and avoid direct promotion of competitors.

Check Out Our Other Business Growth Guides

For official updates, visit the Instagram blog announcement.

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This article was written by the Likeprovider.net team to help your business stay ahead in Instagram marketing and social media growth in 2025.

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