Instagram Collab Post (2026) – What It Is, How to Use & Benefits
Last Updated: February 04, 2026

Instagram Collab Post (2026) – What It Is, How to Use & Benefits

What an Instagram Collab Post is, how to invite collaborators, and why it helps you grow faster

Learn what an Instagram Collab Post is and how to collab on Instagram in 2026. Invite collaborators, share reach, and grow faster with the Instagram collab feature. This guide covers the collab post step by step. Pair with our Instagram Reel dimensions, Instagram Reel length, Instagram Reels caption generator, and best time to post on Instagram.

Feed + Reel
Collab supported
20+
Collaborators
Share reach
Both audiences
2026
Updated

What You'll Find on This Page

If you're looking for Instagram Collab Post, how to collab on Instagram, or invite collaborator Instagram, you're in the right place. This 2026 guide covers:

  • What an Instagram Collab Post is – Co-authored posts and Reels that appear on all collaborators' profiles and share reach.
  • How to invite a collaborator – Before posting (Tag People → Invite Collaborators) and after posting (Edit → Add Collaborators).
  • Benefits of collab posts – Share reach, more engagement, grow faster.
  • Limits and who controls the post – Up to 20 collaborators; original author keeps control.
  • Quick reference table and FAQ – All Instagram collab post info in one place.

Use the table of contents to jump to the section you need. For format and timing, see our Instagram Reel dimensions, Instagram Reel length, and best time to post on Instagram.

What Is an Instagram Collab Post?

An Instagram Collab Post (or Instagram collaboration post) is a Feed post or Reel that you create with one or more other accounts. When you invite collaborators and they accept, the post appears on all collaborators' profiles and is distributed to all of their followers. So you share reach: your post is seen by your audience and by each collaborator's audience, which helps you grow faster and get more engagement.

Instagram Collab Post 2026 – what it is, how to invite collaborators, share reach and grow faster
Instagram Collab Post 2026 – what it is, how to invite collaborators, share reach and grow faster.

The Instagram collab feature is different from tagging: with a collab post, the content shows on the collaborator's profile and in their feed, not just as a tag. For Reel specs, see our Instagram Reel dimensions and Instagram Reel length. For captions, use our Instagram Reels caption generator.

How to Invite a Collaborator on Instagram (Step by Step)

To create an Instagram Collab Post and invite a collaborator before publishing:

  1. Create your post or Reel – Add your photo, video, or Reel and edit as usual. Go to the final screen before posting (where you add caption, location, etc.).
  2. Tap Tag People – On that screen, tap Tag People.
  3. Tap Invite Collaborators – In the Tag People flow, tap Invite Collaborators (or Add Collaborators). Search for the account you want to collab with, select them, and send the invite.
  4. Post – Finish and tap Post. The collaborator will get an invitation; they must accept for the post to appear on their profile. Until they accept, the post is only on your profile.

That's how to collab on Instagram when creating a new post or Reel. For Reel length and dimensions, see our Instagram Reel length and Instagram Reel dimensions. For captions, use our Instagram Reels caption generator and best time to post on Instagram.

Add a Collaborator After Posting

You can invite collaborators after the post is live. Open the post or Reel → tap the three dots (top right) → tap Edit → tap Tag People → tap Add Collaborators. Search for the account, select them, and send the invite. They must accept for the post to appear on their profile; once they do, the post will show on both profiles and share reach.

This is useful if you forgot to add a collaborator before posting or want to add someone later. For more growth, pair collab posts with our best time to post on Instagram, Instagram caption generator, and how to repost on Instagram.

Benefits of Instagram Collab Posts

Instagram Collab Post benefits include:

  • Share reach – The post is shown to your followers and to each collaborator's followers, so you reach more people without paying for ads.
  • More engagement – Likes, comments, and shares come from all collaborators' audiences, which can boost the algorithm and discovery.
  • Grow faster – Collaborators' followers may discover you and follow you; you build authority and community with other creators.
  • Fresh perspectives – Co-authored content often performs well because it combines different styles and audiences.

Use collab posts together with strong captions and timing. See our Instagram Reels caption generator, Instagram caption generator, and best time to post on Instagram.

Limits & Who Controls the Post

You can invite up to 20 collaborators on a single Instagram Collab Post or Reel (the exact limit may vary by region and app version; check the app). The original author keeps ownership and control: if they delete the post or remove a collaborator, the post is removed from all collaborators' profiles. Collaborators cannot remove the post from the original author's profile.

If you don't see Invite Collaborators, update the Instagram app to the latest version. The Instagram collab feature may roll out by region or account type. For Reel and Story specs, see our Instagram Reel dimensions, Instagram Reel length, and Instagram Story dimensions.

Quick Reference: Instagram Collab Post (2026)

Use this table for Instagram Collab Post at a glance:

TopicDetail
What is itPost or Reel co-authored with others; appears on all collaborators' profiles
Invite before postingTag People → Invite Collaborators → search, select, send
Invite after postingThree dots → Edit → Tag People → Add Collaborators
Max collaboratorsUp to 20 (check app for latest)
Who controlsOriginal author; can remove collaborators or delete post
BenefitsShare reach, more engagement, grow faster

This is the complete Instagram collab post quick reference for 2026. For more tools, see our Instagram Reel dimensions, how to repost on Instagram, and best time to post on Instagram.

FAQ: Instagram Collab Post

What is an Instagram Collab Post?

An Instagram Collab Post is a post or Reel that you co-author with one or more other accounts. When collaborators accept, the post appears on all their profiles and is shown to all of their followers, so you share reach and grow faster.

How do I invite a collaborator on Instagram?

When creating a post or Reel, tap Tag People on the final screen, then tap Invite Collaborators. Search for the account, select them, and send the invite. They must accept for the post to appear on their profile. You can also add collaborators after posting via Edit → Tag People → Add Collaborators.

How many people can I add to an Instagram Collab Post?

You can invite up to 20 collaborators on a single post or Reel (so up to 21 people total including you, depending on the current limit). Check the app for the latest limit in your region.

Can I add a collaborator after posting on Instagram?

Yes. Go to your post or Reel, tap the three dots, tap Edit, then Tag People and Add Collaborators. Search for the account and send the invite. They must accept for the post to show on their profile.

What are the benefits of an Instagram Collab Post?

Collab posts share reach: the post appears on all collaborators' profiles and in their followers' feeds. You get more exposure, more engagement, and can grow faster by combining audiences. It also strengthens ties with other creators.

Who can I invite as a collaborator on Instagram?

You can invite any Instagram account you can search for, subject to Instagram's policies. The account must accept the invitation. Business and creator accounts can use the collab feature; availability may vary by region.

Why don't I see Invite Collaborators on Instagram?

Invite Collaborators appears under Tag People when creating a post or Reel. If you don't see it, update the Instagram app to the latest version. The feature may roll out by region or account type; ensure your account is eligible.

Can I remove a collaborator from an Instagram Collab Post?

The original author can edit the post and remove collaborators. If the post is deleted or the collaborator is removed, the post is removed from all collaborators' profiles. The original author maintains control.